Overview & Event Objectives
The Vietnam International Sourcing Expo 2025 successfully took place from September 4–6, 2025 at the Saigon Exhibition and Convention Center (SECC), Ho Chi Minh City. The event was organized under the direction of the Ministry of Industry and Trade and implemented by ADPEX Joint Stock Company, a seasoned organizer in the exhibition industry.
With the theme “Connecting Global Goods Supply Chains,” the expo reaffirmed Vietnam’s strategic role in global supply chains and strengthened sustainable partnerships between Vietnamese exporters and international buyers.
Scale & Global Attraction
VIS 2025 delivered an impressive footprint with remarkable global reach, reflected through key figures such as:
- Over 400 Vietnamese manufacturing and exporting enterprises participating
- More than 350 international buyers from 60 countries and territories
- Over 12,000 export-ready products showcased across 10,000 m² of exhibition space
The expo highlighted four key industry groups:
- Food & Beverage (F&B)
- Home – Furniture – Household Goods
- Lifestyle & Fashion
- Manufacturing Support & Export Services
Major global retailers and supply chain corporations attended the event, either through dedicated booths or procurement delegations — including Walmart, H&M, IKEA, AEON, Central Retail, Samsung, Lulu Group, and many others. Their presence reaffirmed the expo’s reputation as a premier destination for international buyers seeking sourcing opportunities in Vietnam.
Opening Ceremony – A Historic Milestone
The opening ceremony took place on September 2nd, coinciding with Vietnam’s National Day, bringing special significance to the occasion. The 2025 edition also opened alongside the Ho Chi Minh City Export Forum and the ITE HCMC 2025 International Travel Expo, demonstrating the synergy between trade promotion and tourism.
The ceremony welcomed Deputy Prime Minister Mai Van Chinh, leaders of ministries and governmental agencies, HCMC authorities, and representatives from international organizations.
The message “Connection – Integration – Sustainable Development” resonated strongly, underscoring Vietnam’s position as a strategic hub in global supply chains.
Following the ceremony, government leaders toured the exhibition booths, exploring standout Vietnamese products ranging from agricultural goods and food to consumer items and supporting industries — recognizing the quality and innovation of Vietnamese exports.
Industry Forums & Conferences
VIS 2025 also featured a robust program of seven in-depth forums and seminars, attracting experts, regulators, and international businesses. Key topics included:
- Export Forum 2025: Global trade trends and policy updates
- Market Diversification – Turning Risks into Opportunities:
Strategies for entering Latin America, Northern Europe, the Middle East, Canada, and more - Green Logistics & ESG Practices:
Sustainable supply chains aligned with EU’s CBAM and ESG standards - Cross-border E-commerce:
Enhancing export growth through global e-commerce platforms
These sessions provided invaluable insights and opportunities for dialogue, helping businesses shape sustainable and competitive export strategies.
B2B Matchmaking – Practical & High-Impact
Business matching was one of the most dynamic components of VIS 2025, generating tangible results:
- Over 3,000 official B2B meetings arranged by the Ministry of Industry and Trade
- More than 5,000 spontaneous buyer–supplier interactions at booths
- Buyers from major markets: the US, EU, Japan, Korea, and emerging regions such as the Middle East, South Asia, and Latin America
Feedback was highly positive:
– Lulu Group shared its plan to expand Vietnamese product imports (currently over 300 items).
– Buyers from IKEA, Walmart, Central Retail, H&M, and others praised product quality, competitive pricing, and Vietnam’s strong export potential.
VIS 2025 proved to be not only a meeting platform but also a launchpad for concrete trade deals and export opportunities.
Gala Dinner – Cultural Exchange & Business Networking
The Gala Dinner served as a warm and engaging highlight of the event, gathering government officials, international buyers, and Vietnamese businesses. Guests enjoyed Vietnamese cuisine and fashion performances, promoting the image of a vibrant and culturally rich Vietnam.
The evening strengthened trust and relationships — essential elements in long-term global trade cooperation.
Media Impact & Recognition
VIS 2025 achieved strong media coverage and positive participant feedback:
- 92% of exhibitors were satisfied with event outcomes
- 87% confirmed they will return for VIS 2026
- Over 100 domestic and international media outlets covered the event
- Digital campaigns reached over 2 million people across social platforms
The expo significantly reinforced the global perception of Vietnamese products as reliable, innovative, competitive, and export-ready.
Vietnam – A Strategic Destination for Global Supply Chains
The success of VIS 2025 once again positioned Vietnam as a trusted hub within global supply chains — bridging domestic producers with global distributors and buyers.
It supports Vietnam’s mission to become a regional center for supply chain connectivity and helps businesses leverage new-generation FTAs to integrate more deeply into international production networks.
See You at Vietnam International Sourcing 2026
Following the outstanding achievements of VIS 2025, the 2026 edition will take place from August 26–28, 2026 at SECC, Ho Chi Minh City, featuring exciting new developments:
- The debut of the “4 Exhibitions – 1 Destination – Infinite Opportunities” model
- Four specialized exhibitions united under one roof
- Integrated sourcing platforms, enabling buyers to find comprehensive solutions in one place
- Expanded scale and upgraded experience for all participants
- Continued mission to connect Vietnamese businesses with the global buying network
We look forward to welcoming you to VIS 2026 — a world-class event with limitless opportunities!
Contact the Organizing Committee to receive information and consultation on special promotion programs:
- Mrs. Hà Lê – Tel: 0942341616 – Email: leha@adpexvn.com
- Mrs. Trang Trang – Tel: 0913597823 – Email: minhtrang@adpex.vn
