{"id":13139,"date":"2025-05-19T16:34:18","date_gmt":"2025-05-19T09:34:18","guid":{"rendered":"https:\/\/vietnamsourcingexpo.vn\/?p=13139"},"modified":"2025-05-19T16:34:18","modified_gmt":"2025-05-19T09:34:18","slug":"billion-dollar-opportunities-from-the-halal-market-are-waiting-at-vietnam-sourcing-expo","status":"publish","type":"post","link":"https:\/\/vietnamsourcingexpo.vn\/en\/billion-dollar-opportunities-from-the-halal-market-are-waiting-at-vietnam-sourcing-expo\/","title":{"rendered":"Billion-dollar opportunities from the Halal market are waiting at Vietnam Sourcing Expo"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">The global Halal market is emerging as a \u201cgreen gold mine\u201d in the food industry, with over 2.2 billion consumers and an estimated annual value of $2 trillion. However, to access this promising market, Vietnamese enterprises must overcome numerous barriers related to standards, certifications, and market entry procedures. In this context, the Vietnam International Sourcing Expo is identified as a strategic bridge, bringing together international buyers, certification partners, and support organizations to help Vietnamese businesses effectively penetrate the Halal market.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> <img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-13126 aligncenter\" src=\"https:\/\/vietnamsourcingexpo.vn\/wp-content\/uploads\/2025\/05\/1905-hinh1.jpg\" alt=\"\" width=\"1000\" height=\"700\" srcset=\"https:\/\/vietnamsourcingexpo.vn\/wp-content\/uploads\/2025\/05\/1905-hinh1.jpg 1000w, https:\/\/vietnamsourcingexpo.vn\/wp-content\/uploads\/2025\/05\/1905-hinh1-300x210.jpg 300w, https:\/\/vietnamsourcingexpo.vn\/wp-content\/uploads\/2025\/05\/1905-hinh1-768x538.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/span><\/p>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 400;\">With a population exceeding 2.2 billion, Halal markets in Muslim-majority countries are becoming some of the world\u2019s largest consumer markets.<\/span><\/i><\/p>\n<p><b>From the Prime Minister\u2019s Directive to a Halal Export Promotion Strategy<\/b><\/p>\n<p><span style=\"font-weight: 400;\">On May 14, 2025, the Government Office issued Document 4169\/VPCP-KTTH conveying Prime Minister Pham Minh Chinh\u2019s directive, instructing the Ministry of Industry and Trade and the Ministry of Foreign Affairs to develop a plan to promote Halal food exports. This concrete action aims to realize the strategy of expanding exports to Muslim markets, particularly in Southeast Asia and the Middle East.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">According to the Ministry of Industry and Trade, if opportunities are effectively leveraged, Vietnam could achieve significant growth in the Halal market. Capturing just 10% of the global market share could yield hundreds of billions of USD in export revenue in the coming years.<\/span><\/p>\n<p><b>Major Barriers: Strict Halal Standards and Limited Access Channels<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Despite the vast potential, the Halal market\u2014especially in countries like Indonesia, the UAE, and other Muslim-majority nations\u2014maintains high protectionism and stringent requirements, including:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Official Halal certification from authorized local agencies<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">National standards (e.g., Indonesia\u2019s SNI)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Specific import port regulations and distribution licenses per product category<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Strict trade defense measures and food safety controls\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Many Vietnamese enterprises face challenges due to a lack of market information, insufficient personnel knowledgeable about Halal standards, and limited connections with reputable certification organizations. Finding international Halal buyers is also challenging, especially for small and medium-sized enterprises.<\/span><\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-13130 aligncenter\" src=\"https:\/\/vietnamsourcingexpo.vn\/wp-content\/uploads\/2025\/05\/1905-hinh3.jpg\" alt=\"\" width=\"700\" height=\"700\" srcset=\"https:\/\/vietnamsourcingexpo.vn\/wp-content\/uploads\/2025\/05\/1905-hinh3.jpg 700w, https:\/\/vietnamsourcingexpo.vn\/wp-content\/uploads\/2025\/05\/1905-hinh3-300x300.jpg 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 400;\">For Vietnamese businesses, the journey to obtaining Halal certification remains full of challenges.<\/span><\/i><\/p>\n<p><b>Vietnam International Sourcing Expo \u2013 A Comprehensive Platform for Halal Businesses<\/b><\/p>\n<p><span style=\"font-weight: 400;\">In this context, the Vietnam International Sourcing Expo serves as a multi-tiered trade promotion platform, enabling enterprises to:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Directly engage with Halal buying delegations from the Middle East, Southeast Asia, South Asia, and Africa\u2014regions with the highest Halal food consumption globally.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Connect with Halal certification organizations from the UAE, Indonesia, and Malaysia\u2014assisting businesses in understanding processes, standards, and optimizing certification costs.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Meet representatives from international distribution systems, importers, and trade offices from over 60 countries, expanding their consumption networks.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Participate in specialized seminars, updating on Halal consumption trends, new technical barriers, and practical export experiences from pioneering enterprises.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Connect with intermediary organizations, associations, and units supporting the adaptation of production to Halal standards\u2014from raw materials and processing to packaging and logistics.<\/span><\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"size-large wp-image-13128 aligncenter\" src=\"https:\/\/vietnamsourcingexpo.vn\/wp-content\/uploads\/2025\/05\/1905-hinh2-1024x683.jpg\" alt=\"\" width=\"800\" height=\"534\" srcset=\"https:\/\/vietnamsourcingexpo.vn\/wp-content\/uploads\/2025\/05\/1905-hinh2-1024x683.jpg 1024w, https:\/\/vietnamsourcingexpo.vn\/wp-content\/uploads\/2025\/05\/1905-hinh2-300x200.jpg 300w, https:\/\/vietnamsourcingexpo.vn\/wp-content\/uploads\/2025\/05\/1905-hinh2-768x512.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 400;\">Lulu Group\u2014one of the leading retail conglomerates in the Middle East\u2014has participated in the Vietnam Sourcing Expo for three consecutive years.<\/span><\/i><\/p>\n<p><b>Redefining Strategy: Halal Is No Longer a Niche Market<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Exporting Halal food is no longer a niche market but should be identified as a pillar in Vietnam\u2019s agricultural and food export development strategy in the coming period. Leveraging trade agreements (EVFTA, CPTPP, RCEP), combined with international connection platforms like the Vietnam Sourcing Expo, will help Vietnamese enterprises deeply and sustainably integrate into the global Halal ecosystem.<\/span><\/p>\n<p><b>Conclusion<\/b><\/p>\n<p><span style=\"font-weight: 400;\">In the journey to conquer the $2 trillion market, the Vietnam International Sourcing Expo is the place for enterprises to:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Begin the journey of properly understanding Halal standards<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Find suitable international buyers<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Connect with reliable certification organizations<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Redefine products and capabilities according to global standards\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Conquering the Halal market is no longer a distant future\u2014it starts with participating in the Vietnam Sourcing Expo.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The global Halal market is emerging as a \u201cgreen gold mine\u201d in the food industry, with over 2.2 billion consumers and an estimated annual value of $2 trillion. However, to access this promising market, Vietnamese enterprises must overcome numerous barriers related to standards, certifications, and market entry procedures. In this context, the Vietnam International Sourcing [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":13132,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[55],"tags":[],"class_list":["post-13139","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news"],"_links":{"self":[{"href":"https:\/\/vietnamsourcingexpo.vn\/en\/wp-json\/wp\/v2\/posts\/13139"}],"collection":[{"href":"https:\/\/vietnamsourcingexpo.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vietnamsourcingexpo.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vietnamsourcingexpo.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vietnamsourcingexpo.vn\/en\/wp-json\/wp\/v2\/comments?post=13139"}],"version-history":[{"count":1,"href":"https:\/\/vietnamsourcingexpo.vn\/en\/wp-json\/wp\/v2\/posts\/13139\/revisions"}],"predecessor-version":[{"id":13140,"href":"https:\/\/vietnamsourcingexpo.vn\/en\/wp-json\/wp\/v2\/posts\/13139\/revisions\/13140"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vietnamsourcingexpo.vn\/en\/wp-json\/wp\/v2\/media\/13132"}],"wp:attachment":[{"href":"https:\/\/vietnamsourcingexpo.vn\/en\/wp-json\/wp\/v2\/media?parent=13139"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vietnamsourcingexpo.vn\/en\/wp-json\/wp\/v2\/categories?post=13139"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vietnamsourcingexpo.vn\/en\/wp-json\/wp\/v2\/tags?post=13139"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}